Jobs in Germany

Home  | Clera  | Head of Marketing
  • Berlin

  • About the Role

    A fast-growing, Y Combinator–backed conversational AI startup is hiring a Head of Marketing to own and scale its entire marketing engine — from strategy and budget to hands-on execution. The company builds an AI voice platform that automates customer call operations for B2C businesses, handling sales, support, and operational workflows at scale across millions of calls.

    This is a founding-level marketing hire. You'll define how a technical, category-defining product is positioned and communicated, build a repeatable AI-first growth motion, and play a central role in the company's international expansion into the UK and US markets. You'll start hands-on and grow a high-performing team around you over time.

    What You'll Do

    • Own marketing end-to-end — full strategic and operational responsibility, including budget ownership and pipeline reporting.

    • Define and evolve positioning, messaging, and storytelling that make a technical product memorable and conversion-focused.

    • Set strategy, channel priorities, and KPIs; continuously track and report on pipeline impact.

    • Build and run a growth playbook that leverages AI and automation to scale inbound across organic and paid channels.

    • Plan and execute go-to-market launches for new segments and markets, with a particular focus on UK and US expansion.

    • Run rigorous experiments across channels; use data to prioritise and prove new growth levers.

    • Hire, develop, and lead a marketing team as the function scales, while staying operationally involved throughout.

    What We're Looking For

    Required

    • 4+ years in growth or marketing, with a track record of owning the function and managing a meaningful budget — ideally at an early-stage company or as an early marketing hire.

    • Proven experience translating technical products into clear, compelling positioning and storytelling.

    • Strong, hands-on growth experience across organic and paid channels, with a focus on building repeatable playbooks.

    • Experience leading go-to-market launches for new segments and international markets (e.g. UK, US).

    • Experience designing and executing AI-driven growth strategies and marketing automation.

    • Experience building and scaling a marketing team, including hands-on hiring and team development.

    • Data-driven mindset: comfortable running experiments, tracking KPIs, and making decisions from data.

    • Fluent in both English and German (bilingual) for marketing messaging and cross-functional collaboration.

    Nice to Have

    • Background in B2B SaaS or AI/automation-adjacent products.

    • Familiarity with CRM and marketing automation tooling (e.g. HubSpot, Salesforce).

    • Experience at a high-growth startup scaling from seed toward Series A/B.

    Compensation & Benefits

    • Salary: €75,000 – €120,000 per year, depending on experience.

    • Equity participation in a well-funded, early-stage company.

    • High-impact, high-ownership role with significant influence over company growth trajectory.

    • Work alongside an experienced, internationally minded team in Berlin.

    Location

    • On-site in Berlin, Germany — this role is based in the Berlin office.

    • Visa sponsorship is not available for this position.

    Jobs at Clera

    All Jobs at Clera →

    Job recommendations