At TheFamilyGroup, we are building a house of brands for families – from baby to teenage years. We already operate a multi-brand platform with double-digit million revenue and strong growth.

Now we’re taking the next step:

We are building our in-house growth machine powered by paid social – and you will be at the center of it.

This role is not about managing campaigns. It’s about owning and scaling performance across multiple brands.

Tasks

Own and scale Meta Ads as the core growth channel across multiple D2C brands
Plan, launch and optimize campaigns with clear ROI focus
Build and scale high-performing campaign structures on Meta
Develop and test creatives (hooks, angles, formats) together with our team
Analyze performance deeply and derive actionable insights
Scale winning campaigns and continuously improve CAC
Build a structured testing framework (creative & audience testing)
Manage and optimize Google Ads (Search / Shopping) as part of the overall growth setup
Work closely with founders and brand teams on growth strategy

Requirements

2–5 years hands-on experience with Meta Ads (must-have)
Proven track record of scaling Meta campaigns profitably
Strong analytical mindset and data-driven way of working
Deep understanding of creatives and what drives performance on Meta
Experience with structured testing and iteration cycles
Solid hands-on experience with Google Ads (Search / Shopping)
Ability to work independently and take ownership

Benefits

Build and own the Meta growth engine of a fast-scaling multi-brand platform
High ownership and real impact from day one
Direct collaboration with experienced founders – no layers, no politics
Work across multiple brands, funnels and target groups
Fast learning curve and steep personal growth
Freedom to test, build and scale what works
Dynamic, entrepreneurial environment – no corporate structures
Competitive salary + upside potential

If you want to build and scale a real growth engine instead of optimizing campaigns in isolation, we’d love to hear from you.

Send us a short note, your experience or accounts you’ve worked on.

Jobs at TheFamilyGroup

Job recommendations